Call To Action- It's Time to Attract your Audience

What is Call to Action (CTA)?

• Buy now! Sign up for free! Download an ebook! Register for free webinar! you already have seen these types of words while surfing on the internet. What are they?
• Yes, you are assuming right these are call to action words.  
• Let briefly know what actually call to action (CTA) is? The answer is CTA is a marketing term that refers to the next step a marketer wants its audience or reader to take.
• The nature of the CTA varies by the advertising medium.
• The CTA can suggest that the reader subscribe to a newsletter that contains product updates.
• To be effective, CTA must be obvious and should immediately follow the marketing message.

Some examples of CTA-

1. E-commerce sites-

• "Buy now!", "Order online!", "Shop with us!" these are some common CTA examples used by e-commerce sites. 

2. Newsletters-

• "Download pdf!", "Download for free!", "Subscribe!" these are some common CTA when you are operating the sites which have some kind of information in PDFs. 

3. Other examples-

• "Fill out!", "Find out now!", "buy now and get upto 50% off!", "Plan your dream vacation today" these are some examples when you want someone to take immediate action regarding your product or service.

You can use plethora of other CTA in order to engage more audience to your business's product or services