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Role of Instagram in Social Media Optimization




What is role of "Instagram" in SMO?

  • Instagram isn’t just for personal use anymore as it provides brands a global platform to showcase their products and get engagement at high rates.
  • Instagram just started to roll out business profiles and creator profiles which took industry by storm as many influencers use these tools to create their content and keep eye on what is working for them or what is not.
  • Instagram can also help you to get maximum reachability by introducing new products in the market.
  • You can add up to five instagram accounts on your mobile device.
  • You have to just click on add account button as shown in the picture.

       
  • You have to switch your account to business or creator profile as soon as possible if you donot want to use instagram just a messaging tool as you can get more benefit in terms of you are able to see the insights of your visitors and the content which is mostly liked.
  • You can go to settings then accounts and then select switch to business or creator profile as shown in blue words in the picture. 


  • You are able to create sponsored ads to promote your product to increase the traffic on Instagram.
  • Also, you can create stories by using appropriate hashtags for getting traffic from the hashtag.  

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